Sad thing with POS-material is that so much is produced which is never in store. That’s why we focus on producing materials that are likely to be accepted in stores.
What works and what doesn’t? It’s usually small thing that do big difference and as they say, retail is detail. When planning POS-material we work a lot with the psychology behind purchase decisions and consumer behaviour. We plan material which stops the consumers and attracts attention.
We can design your POS-material from A-Z or we can just do a part of the process. Your call!
We buy a lot of POS-material and get nice prices to our customers. And let’s not forget transportation costs, a big part of many trade marketing budgets.